Typical survey topics
Possible topics include overall satisfaction, ease of finding products, store cleanliness, employee courtesy, checkout speed, pharmacy pickup, availability, and likelihood to recommend.
Rating questions
Use the scale consistently. If a question does not apply, select a not-applicable option when available rather than guessing.
Open-comment questions
Describe one or two specific moments, explain the effect, and suggest a practical improvement. Include employee names only when appropriate and avoid sensitive information.
Example useful comment
“I visited the Main Street location on Tuesday afternoon. The checkout line moved slowly because only one register was open. Opening a second register during the after-work rush would improve the experience.”
Frequently asked questions
The question path may depend on your answers and transaction. Third-party screenshots may be outdated.
No. Honest, specific, respectful feedback is more useful.
Yes when relevant, but avoid sharing unnecessary personal information.